The Lab

Where AI adoption gets real.

A community of practice for the people doing the hard part of AI: getting teams to actually use it.

Hey you, with the AI mandate

You’re not here to talk about AI.
You’re here to make it work.

Sound familiar, you're:

  • Scaling AI across teams, but adoption’s patchy

  • Fixing the people-problems tech can’t touch

  • Embedding AI into real workflows, not just pilots

  • Designing change that sticks

  • The “AI person” in the room... and it’s getting lonely

This is your space.
Sharp minds. Real support. No noise.

Not another Slack group.
Or unread newsletter.

Fix real problems

Bring the blocker.
We’ll help you name it, break it down, and move straight through.

Weekly cohort triage

Resistance. Comms. Rollouts gone sideways.
We’ll work it through, live.

Borrow what's working

See how others are solving the same mess.
Take the parts that work. Leave the rest.

Shape what's next

You’ll get early access to new tools and ideas — and a say in where they go next.

Built for operators

No noise. No “vibes.”
Just smart people solving the same hard thing: adoption.

10 seats.
That’s it.

This is small by design.

€995 | £895
per cohort
Ten weeks, one cohort
Starting 28th April

Apply now → Only 10 seats available per quarter

Have a question?